Iterate creates positive ROI on the internet through industry-leading PPC management, future-proof SEO, prescriptive analytics, content marketing and web development.
An effective content strategy is more than just good design and writing. We start with strategy in mind, produce content, promote it tirelessly, and report back to you with our results. Whether you are looking to bring in new leads, close sales better, or keep your customers loyal, we will create a content strategy that works for you and work hard to ensure it succeeds.
Our On-Site SEO services begin with an in-depth crawl of your website. We crawl websites to understand how their built, and how accessible and indexable they are. That means understanding the site architecture, your site’s speed and performance, your URL structures, information architecture, keyword use, meta data and much more. The data these crawls spit out isn’t pretty. It isn’t going to impress your boss. The work that it enables us to plan, will. An in-depth technical analysis gives us actionable steps for cleaning up the technical issues that plague websites. We work closely with your marketing team, IT department and web developers to find and fix these issues on a custom basis. By regularly crawling your website, analyzing analytics data, and peering into Google Webmaster Tools and Bing Webmaster Tools, we stay on top of how both users and search engines view your website.
We base all of our PPC services off of our core methodology: Customer Insights, Competitive Analysis and superior digital strategy. We learn about your customers, we analyze your competitors, and we understand how you’re positioned in the market. We grow your advertising ROI by understanding what makes you profitable, and we use that knowledge to develop multi-platform digital ad strategies. We test our assumptions, we revise our roadmap, and we pivot when necessary.
Comparison Shopping Engines (CSEs) are driven off of advertisers’ product feeds. Each engine has unique “product feed” requirements and attributes. CSEs offer Ecommerce customers reach and targeting flexibility. We focus on driving sales volume with an eye on profitability.
Retargeting is a scalable conversion optimization tool that generates 300-400% conversion rate boosts for strategic marketers. We seek out new recipes and combinations of “lists” for generating maximum return, because optimizing for your sales cycle is about optimizing our targeting and our “ask.”
With the ability to target social media platforms by combinations of criteria like Gender, Geography, Keywords, Job Function, Seniority, Industry, Likes, Education, Interests, Status Updates, Connections, and more – your targeting options are near endless. Layering those options with the right messaging makes for effective niche advertising.
9725 SW Beaverton Hillsdale Hwy