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Brand Labs

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Overview

Simply put, we (yep, humans not robots) make you money. We’re a team of eCommerce experts all working towards the same goal -- to grow your business and engage your target audience through our proprietary “eCommerce Journey” methodology. “eCommerce Journey” is our proven process that is centered around your customer’s path to purchase, providing you with an ever-growing community of loyal customers and ultimately, increasing your eCommerce revenue. We’re laser focused on building strategies around the most effective digital touch points your customers go through when engaging with your company and your brand - from turning browsers into repeat buyers through our marketing services, to bringing your brand to life through our design and custom development services.

Services

Design

We embrace design as a strategic solution, not simply as an aesthetic. Design helps us solve problems while improving your user’s digital experiences. We believe that your site’s function and aesthetic should be so closely connected that “functional design” and “aesthetic design” become one and the same. A site designed and built by Brand Labs is elegantly simple no matter the technical complexity and delivers a stellar user experience for the customer. (Brand Labs is a finalist for the 2018 “Design Award” for a site we built and launched in 2017).

Development

Our in-house development team works closely with our creative team and site Strategists to build websites that operate at peak performance. From general best practices to site speed and search-ability, we hold ourselves to delivering development work that meets the highest industry standards. We have a 12+ year track record of brainstorming, scoping and building complex custom solutions and platform enhancements to meet our clients' unique business requirements. Our team interacts directly with your team to maximize efficiency from kick-off through launch to make sure that your custom development goals are accomplished. (Brand Labs was awarded the BigCommerce “Agency Innovation Award” in 2017 based on the success of a sophisticated custom discounting tool developed for one of our clients).

Digital Marketing

Our marketing team embraces the power of collective impact through an aggressive multi-channel approach. Brand Labs' methodologies have provided exponential growth for our clients by building brand awareness and driving profitable revenue. Our experience has shown that a Brand Labs’ customized grouping of marketing channels will deliver highly qualified / highly converting traffic for your site. This holistic, multi-channel approach to online marketing has provided our clients with their most significant return on investment.

Strategy & Analytics

Strategy helps us deliver a better Return On Investment (ROI) for you. Our in-house Strategists get to know your business, uncover opportunities, address challenges and work hand-in-hand with you to ensure that your site and all active marketing channels are in perfect unison. Brand Labs uses Google Analytics to inform, measure and improve our client's sites and marketing campaigns. The challenge many brands face today is properly leveraging analytics data to derive actionable insights. The solution provided by Brand Labs is to clearly measure all marketing channels and provide powerful insights to fuel business growth. Brand Labs unleashes the power of SEM, SEO, Social, and display by understanding the data flowing from your site through Google Analytics, then maximizing strategies and tactics based on that data.

Verticals Serviced
• B2B
• Wholesale/Manufacturing

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Partner details


Partner tier:

Partner type:

Agency Partner

Website:

https://www.brandlabs.us

United States headquarters:

360 South Street

Rochester,Michigan
United States