We are a sustainable, ethical marketing agency with over 15 years experience. We provide the latest in technology and support BigCommerce as an ecommerce solution. We build carts that get results with multi-channel marketing. From online advertising, to usability and A/B testing, we start with the goals in mind and help you get found by the right audience and optimize your conversions.
Natural, or often called Organic, search engine optimization is the unpaid listing of your website in search engine indexes and pages. People type or voice a query and the listing of website answers on a Search Engine Results Pages (SERP) are produced. Improving your site listing through best practices is one aspect of SEO. White Hat Ops takes the time to learn about your business so we can optimize your site, app and profiles. We don't use a cookie cutter approach to keyword and content planning.
Have a great site, looks good? Not sure why it isn't performing well in results and traffic? We can help. Companies with and without internal marketing teams reach out to us to perform a custom site audit and provide a prioritized list of recommendations for improvements and needs. Let our expert technicians use their tools to crawl your website, evaluate the results and benchmark against similar sites. They take the time to learn about your business vertical and look under the hood of your website to make clear recommendations. You receive a full report with written evaluations, competitive benchmarking and more. See how we can help.
Adwords and paid online media is the core of many digital campaigns. Making sure your dollars are used wisely is more important than ever. Pay Per Click, or PPC, is digital advertising delivered via the web, devices and apps. It is aptly named, since the advertiser does not pay until there are clicks on an ad. A smart PPC strategy aligned with marketing goals brings profitable sales leads to your website and apps. Today's paid advertising is a very efficient use of a marketing budget. We build ads that are targeted and delivered to geographic and demographic segments. We manage your goals and budget with strict guidelines.
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