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Plum Tree Group


The Plum Tree Group is an award winning, full service ecommerce agency for the emerging and mid market merchant. Our practice areas include advanced UX and Testing services as well as a full suite of Digital Marketing. We also have a mature B2B practice and count companies such as Nokia, Cargill and Medline as B2B clients. In addition to working with such enterprise clients, we have also carved out a niche for brands that are challenged with meeting high growth targets with limited resources. In total, we have launched over 400 online businesses during the past decade across a wide spectrum of industry verticals.


B2B Customization

Vast B2B portfolio of clients with a wide range of sophisticated custom features, including Cargill, Booz Allen Hamilton and Master Appliance.

Data Driven Design & UX

Effective design is much more than a pleasing or contemporary aesthetic. We develop designs and user experiences that are informed by data, knowing where and why a majority of eyes are going on a page, how to maximize click-thrus and conversions, how to encourage cross-sells and upsells. Design is no longer just about the right look and feel and we can help.

Integrated Digital Commerce

Our integrated approach to digital services includes strategy, marketing, CRO, email campaigns, SEO, PPC, Affiliate managemen, A/B and multivariate testing and mobile optimization.

Custom Development and Complex Integrations

We have developed our own app for recurring pricing; we’ve integrated with 3PLs and ERP systems as well as developed custom functionality for some of our B2B clients.


We building personalized ecommerce experiences using advanced segmentation & analytics

Business Growth

Everything we do at Plum Tree is geared towards making your business grow. Whether increasing engagement through data driven design, enriching the user experience with new features, using analytics and testing to increase conversions and AOV, or increasing traffic by what we do off the site, we are driven to propel growth. Every project begins with collaborative strategizing, of which building or enhancing the website is just one part.

Global Reach

We have 60 employees across 3 offices. 24 engineers, 15 Digital Marketing specialists. We speak over 7 languages in the organization and have numerous international brands in our portfolio.

Verticals Serviced
• Automotive
• Beauty & Skincare
• Books & Magazines
• Business to Business (B2B)
• Consumer Electronics
• Education
• Fashion & Accessories
• Food & Beverage
• Health & Wellness
• Home & Interiors
• Jewelry
• Non-profit
• Sports & Equipment
• Toys & Games


Inside Commerce at Plum Tree

Plum Tree Commerce is our practice dedicated to identifying, enabling and optimizing our clients' commerce capabilities and opportunities in the digital channel.


Partner details

Partner tier:

Partner type:

Agency Partner


US headquarters:

515 N State, 14th floor